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15/10/2019 | 07:00 CEST | Group Announcements

Sonova Investor & Analyst Day 2019: Highlighting strategic progress and pioneering innovations

Stäfa (Switzerland), October 15, 2019 – Sonova Holding AG, a leading provider of hearing solutions, today holds its annual Investor & Analyst Day where senior management will report on the strategic progress of the Group as well as presenting its latest innovations. A key highlight will be the presentation on Marvel 2.0, which builds on the success of Phonak’s Marvel platform launched almost a year back. The expanded offering adds even more choice and functionalities for consumers. The complete range of new products of Sonova’s brands Phonak, Unitron, Hansaton and Advanced Bionics will be on display at the EUHA congress starting October 16 in Nuremberg, Germany.

Over 100 attendees are expected to attend this key event for investors and analysts at Sonova headquarters this year. “We will provide a comprehensive update on the progress we have made in implementing our Group strategy outlined a year ago. That includes a more detailed look at our achievements and future plans of the audiological care and cochlear implant business,“ says Arnd Kaldowski, CEO of Sonova. “In addition, we highlight Phonak Marvel, the most successful launch in the company’s history, which was very well received by our customers and consumers. With the advancements of Phonak Marvel 2.0, we continue to write the successful Marvel story, further expanding consumer choice and adding additional features that enable people with hearing loss to live a life without limitations.”


Together with the broad range of new products across all of Sonova’s brands, Phonak Marvel 2.0 will subsequently be showcased at the EUHA congress starting on October 16. Among the highlights are:


Phonak Marvel 2.0 – Even more hearing performance, more connectivity and more choice

With Marvel 2.0, Phonak is expanding its portfolio with the introduction of the Phonak Audéo™ M-RT Receiver-In-Canal (RIC) hearing aid with integrated T-Coil as well as the Phonak Bolero™ M Behind-The-Ear (BTE) and Phonak Sky™ M pediatric product families. Thanks to the next generation Marvel technology, all new products combine industry-leading features including direct connectivity with iOS® and Android™1, lithium-ion rechargeability, and outstanding sound quality while adding RogerDirect™ for unparalleled hearing performance in loud noise and over distance.


Since 2013, Roger® technology has served as the standard that bridges the understanding gap in loud noise and over distance by wirelessly transmitting a speaker’s voice directly to the listener. However, until now, hearing aid wearers had to plug an extra receiver and/or audio shoe into their hearing aids or use an intermediary streamer to receive the Roger signal. Marvel hearing aids with RogerDirect eliminate the need for extra components or accessories needed to receive the Roger signal, resulting in a device that’s up to 42% smaller. All current Audéo Marvel wearers can access the RogerDirect feature via a firmware upgrade available via their independent hearing care professional.


Marvel’s reputation for providing industry leading hearing performance was well reflected in the results from a recent survey2:


  • 95% of hearing care professionals would recommend Marvel hearing aids to their peers
  • 92% stated the biggest advantage of Marvel is the combination of universal connectivity and rechargeability without compromising on sound quality
  • 90% of hearing care professionals say Marvel hearing aids provide first-time wearers with exceptional sound quality from the first fit


Phonak also introduced a fully comprehensive updated myPhonak app that is designed to give wearers a more enhanced and personalized hearing experience. In addition to existing Remote Support and Hearing Diary functionality, the enhanced myPhonak app now features more advanced customization options including noise reduction, speech focus and more. For ease of use, Phonak Marvel remote control as well as distant fitting is now fully integrated into the updated myPhonak app.


Unitron expands its Discover platform family by new form factors and telecoil

Unitron expanded its family of hearing instruments on the Discover platform. The new products, Stride™ P R (BTE) and Moxi™ Jump R (RIC) with telecoil offer ultimate ease and convenience with hands-free phone calls, video calls, media streaming to both ears (on mobile phones with iOS® and Android1), proven Sonova lithium-ion rechargeable batteries, and a virtual coach that helps wearers adapt to the care and maintenance of their hearing instruments with ease. Additionally, Unitron’s unique FLEXTM experience innovations, like coach in the Remote Plus app, are focussed on removing barriers and accelerating acclimatization to the new devices. People with hearing loss are empowered to act as modern healthcare consumers to self navigate important features.


Hansaton expands its EXCITE family to include a Design Edition

After launching the hearing system platform EXCITE in June of this year, Hansaton is expanding its EXCITE RIC family to include a Design Edition, which is all about high-quality materials, clear contours, delicate shapes, and modern color accents. The new platform transmits data and audio signals quickly and energy-efficiently between hearing systems with the EXCITE chip and mobile devices1. With the AQ XC product line, it is also available with lithium-ion rechargeable batteries.


Advanced Bionics and Phonak: A win-win-partnership

Advanced Bionics (AB) builds on the unique collaboration with Phonak having introduced the Naída™ CI Connect receiver. Hands-free phone calls and direct audio streaming are a part of everyday modern life that cochlear implant wearers should benefit from too. Naída CI Connect, the most recent innovation Advanced Bionics developed together with leading provider of hearing instruments, Phonak, is an elegant, design-integrated solution which turns the Naída CI Q90 sound processor into a Bluetooth® wireless headset. With built in microphones and compatibility with Bluetooth-enabled phones1, tablets, laptops, and MP3 players, the Naída CI Connect allows cochlear implant wearers to take hands-free phone calls and stream audio directly. Additionally, AB received approval by the U.S. Food and Drug Administration (FDA) and German TÜV for their Active Insertion Monitoring (AIM) System, an innovative solution for implant surgery and post-op, enabling the monitoring of the surgical procedure in real-time.


The slides of the Investor & Analyst Day presentations are available from October 15, 2019 09.00 am CEST on the Sonova website.


To access the presentations, please visit


Smartphones and traditional mobile phones with Bluetooth® 4.2 wireless technology and most older Bluetooth® versions

Phonak market survey #1241 “Marvel Post Launch Research B2B,” survey conducted in Canada, Germany, USA, January 2019 (215 participants). Please contact


Android is a trademark of Google Inc.

IOS is a trademark of Cisco, Inc.

The Bluetooth® word mark is a registered trademark owned by the Bluetooth SIG, Inc.



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