Media - Sonova News Room
Phonak Gains Market Leadership in Brazil
CAS Produtos Médicos joins the Phonak Group
The Phonak Group has acquired a controlling interest in CAS Produtos Médicos, the current market leader for wholesale and retail of hearing instruments in Brazil. CAS has been operating in the Brazilian market for over 30 years and has a market share of approximately 15%. The current management will remain in place and will further grow the company. This investment fits perfectly into Phonak’s strategy to further develop its global distribution. Effective January 2006, Phonak will begin distributing its products through CAS.