For the 4EARS campaign, the renown German photographer Philipp Rathmer captured images of ten children of Sonova employees. With this measure, the employees and their children actively support the work of the Hear the World Foundation and participate in turning the vision of Sonova – to bring the delight of hearing to more and more people – into reality.
„The presence of our little protagonists gives the campaign a strong profile and helps children in need in this manner. This is a beautiful example of the great commitment of our employees to the Hear the World Foundation“, says Sarah Kreienbühl, GVP Corporate and HRM & Communications of Sonova (until 09/2017).
After its successful launch in Italy the campaign is currently running in Austria. An implementation for other countries such as USA, Canada and Australia is planned.