Sonova, one of the leading providers of innovative hearing care solutions, officially launched its global hearing institute in the Suzhou Industrial Park last week, demonstrating its long-term commitment to the Chinese market.
On October 13th 2016, 177 productions were awarded during the prestigious Cannes Corporate Media & TV Awards ceremony at the Palm Beach Cannes. Among them, two short films by hearing aid provider Sonova Holding: “Life without Limitations” a video about German junior soccer player Simon Ollert, which won silver in two different categories, “corporate videos”, and “fairs, shows, events, conference openers”, and “Sound memories”, about Fritze Sendloher, multiple time World Beard...
Sonova announced that its film, “Life without Limitations,” has received a gold award at the International Commercial Film Festival, the largest competition for commercial films from the German-speaking world.
The world’s biggest maker of hearing aids is taking a lesson from the eyewear industry, hoping a big expansion of its retail network will boost sales and acceptance of products most customers would rather not admit using.
Lukas Braunschweiler, chief executive of Sonova, said “bricks and mortar” shops would allow the Switzerland-based company to profit from providing more specialist services direct to customers.
(Reuters) - Swiss hearing aid maker Sonova is buying Dutch-based AudioNova for 830 million euros ($953 million), its largest acquisition, to expand a network of European stores where it will jettison rivals' products in favour of its own.
The cash deal to buy AudioNova from Curacao-based investment company HAL Holding N.V. will add 1,300 stores in eight countries. That more than doubles Sonova's presence in Europe and boosts its worldwide store total to more than 3,300.
The hearing aid sector has huge potential because only 20% of those who could benefit use them, said Lukas Braunschweiler, CEO of Sonova. Braunschweiler added that the market for cochlear implants is even less penetrated with adoption rates around 6%. Sonova recently acquired Hansaton, a German hearing aid manufacturer to increase the company’s global footprint as well as reduce the effect of the Swiss Central Bank’s recent decision to un-peg the Franc.
You probably haven’t heard of Sonova Holding, but investors should soon become aware of the Switzerland-based company when this leading global developer and maker of innovative hearing solutions launches sometime in October its new product platform that enhances assistance to the hearing-impaired.