Sonova stands for innovative hearing healthcare solutions. The financially strong, globally active group of companies pursues a clear growth strategy in which innovation, customer focus and proactive cost management play a key role.

Sonova: leader in technology

At Sonova, the main focus of innovation is technological and product development. In research, Sonova is active in all areas of technology relevant to both hearing systems and communication technologies. In many research projects also with leading international universities, innovative advances are being made in the principles of audiological research, signal processing and communications technology, as well as in the field of acoustics and in materials science. While the focus in research is mainly on mediumand long-term projects, the development department concentrates on bringing new functions and improved systems to market maturity as quickly as possible. A central task in development is to implement technologies in a way that allows them to be used efficiently in different product families.

Sonova is close to its customers

With its different brands such as Phonak and Unitron, Sonova’s main activity is the wholesale business. Here, the country-specific Group Companies supply the products indirectly to end customers through independent retailers, chains or state institutions. The Group owns some retail outlets in selected countries. This enables the company to gain direct access to the end customer in addition to indirect access via distribution partners. This is important, as Sonova is able to get a better idea of customer requirements, so that it can incorporate these ideas when it comes to the development of the next product generation. The experience and knowledge gained from its own retail activities also put Sonova in a better position to support its wholesale customers more effectively. Sonova follows a sustainable cost-conscious approach Continuous improvement measures, training-based costconsciousness and ongoing process adjustment within the Sonova Group guarantee a high degree of efficiency and added value for all of its stakeholders. Synergies in all key functions are not limited to a single brand or market but are effectively leveraged for all business areas through the Sonova Group’s holding structure. The unique platform concept, on which the technology of most hearing solutions is based, is one of the most efficient in the entire industry.