Sonova pursues a dynamic growth strategy in which innovation, customer focus and pro-active cost management play a key role. This financially strong and globally active group of companies brings together well-established brands to cater for the specific requirements of individual customers and markets, while promoting the groupwide values and business strategy outlined in what follows.

Focus on innovation
At Sonova we strive to improve the hearing of our customers through continuous innovation. The focus is on highly effective hearing solutions that successfully combine aesthetics and comfort. The company is constantly appealing to new customers by creating new functionalities.

Expanded sales and distribution capabilities
Sonova is continuously expanding its global sales and distribution structures, adapting them to local requirements and thereby improving customer loyalty at all distribution levels. An efficient sales force is an important part of this, as it embodies and consistently implements our service philosophy. Sonova wants to make an active contribution to its customers’ business success.

Pro-active cost management
We are constantly reviewing and improving our business processes in order to optimise our cost efficiency. Our efforts here are based on a product development philosophy geared closely to the most efficient industrial application.